The global scrunchies market is experiencing remarkable growth, driven by the resurgence of retro fashion trends and increasing consumer demand for stylish and functional hair accessories. Scrunchies, once a nostalgic relic of the 80s and 90s, have made a strong comeback, fueled by celebrity endorsements, social media influence, and the sustainability movement. According to DataIntelo, the...

The global hair scrunchies market has been experiencing impressive growth, with the industry valued at US$ 2.2 billion in 2022. This market is expected to grow at a robust compound annual growth rate (CAGR) of 5.9% from 2023 to 2031, reaching an estimated value of US$ 4.3 billion by the end of the forecast period. Several key factors such as the rise in working women, increasing fashion trends,...