Lucintel's latest market report analyzed that location analytics provides attractive opportunities in the retail, manufacturing, government &defence, media and entertainment, transportation and logistics, energy and utilities, telecom and IT, healthcare, tourism & hospitality, banking & financial services, insurance, education, and real estate sectors. The location analytics market is expected to reach $XX billion by 2028 with a CAGR of 13% to 15%. In this market, outdoor location is the largest segment by location type, whereas large enterprise is largest by organization size.
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Based on location type, the location analytics market is segmented into outdoor location and indoor location. The outdoor location segment accounted for the largest share of the market in 2023 and is expected to register the highest CAGR during the forecast period, due to the growing use of outdoor analytics systems by the industries to monitor their immovable assets and rising number of outdoor applications for geospatial and positioning solutions.
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The Location Analytics Market is marked by the presence of several big and small players. Some of the prominent players offering location analytics include IBM, Google, Oracle, Microsoft, and Esri.
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