Market Insights

The food fortifying agents market is on the rise due to increasing demand for fortified food products and an increased awareness of the health benefits they offer. Food fortifying agents are additives used to boost the nutritional content of food products, such as vitamins, minerals, and other nutrients. This market is segmented based on product type, application, and region.

The growing awareness about the importance of healthy eating and the availability of fortified food products are driving the growth of this market. In addition, the increasing number of health-conscious consumers and the emergence of new health-promoting products are also contributing to the growth of this market.

In terms of product type, the food fortifying agents market is divided into vitamin-based fortifying agents, mineral-based fortifying agents, protein-based fortifying agents, and others. Vitamins are the most widely used fortifying agent, followed by minerals. Vitamins are used to fortify food products to provide additional nutrients and enhance the overall nutritional value. Minerals are used to fortify food products to improve their taste and texture.

In terms of application, the food fortifying agents market insight is segmented into dairy products, bakery products, beverages, ready-to-eat cereals, and others.

Market Segmentation

The global food fortifying agents market has been segmented in MRFR's report on the basis of various vital market components which include type, application, and region. Types of food fortifying agents include vitamins, lipids, minerals, proteins & amino acids, carbohydrates, and others. The vitamins segment is expected to lead the market due to the high occurrence of vitamin deficiencies and their resulting diseases.

Applications of food fortifying agents have been segmented into pulses & cereals, dairy, beverages, fats & oils, dietary supplements, and infant formula. Among these dietary supplements dominate market growth as the increasing health consciousness among consumers has increased the demand for dietary supplements.

Regional Analysis

Regions covered in the global food fortifying agents market outlook report include Europe, Asia Pacific, North America, and the Rest of the World. Among these key regions, the North American food fortifying agents market has captured the largest share, establishing it as a global leader in the market. The increasing health consciousness in the region due to the high obesity rates in the region as well as the high prevalence of various diseases caused by deficiencies have been found to be responsible for the increasing demand for food fortifying agents in North America.

Meanwhile, the Asia Pacific is expected to grow at a substantial growth rate due to the increasing disposable income in the region as well as the presence of large population which in increasingly aware and demanding of fortified food products. Rapid urbanization and changing lifestyles are also expected to contribute to market growth over the assessment period.

Key Players

Market players included in MRFR’s report on the global key food fortifying agents market players are E. I. du Pont de Nemours and Company, Döhler GmbH, Nestle SA, Chr. Hansen Holdings A/S, Arla Foods, Koninklijke DSM NV, The Archer Daniels Midland Company, Tate & Lyle, Cargill, Incorporated, Ingredion, BASF SE, and Kerry Group Plc. These players have been recorded in the report along with their respective market shares, market contributions and various strategies employed to induce growth in their market share.

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