The global business intelligence and analytics market is forecast to reach USD 60.49 Billion by 2027, according to a current analysis by Emergen Research. During the forecast period, the global business intelligence and analytics market is projected to expand significantly in terms of revenue due to growing demand for real-time data-driven decision-making solutions. Besides, rising need to identify customer behavior across various industries and sectors is expected to further fuel global business intelligence and analytics market growth during the forecast period.
The latest report is the first study encompassing the current Business Intelligence and Analytics market situation with respect to the COVID-19 outbreak. Since the advent of the outbreak, the global economic landscape has been grappling with adverse financial consequences. The report analyzes the drastic impact of the pandemic on this business sphere. The pandemic has affected nearly all segments of the Business Intelligence and Analytics market. It has further hampered the developmental scope of various manufacturers and buyers engaged in this sector. Thus, the report studies the industry’s shifting dynamics to scrutinize the profits earned or loss suffered by different segments.
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The Business Intelligence and Analytics research report also includes an insightful study of the prominent players of the industry along with their business overview, strategic planning, and business expansion plans adopted by them. This assists the readers and business owners in formulating strategic expansion and investment plans. The report focuses on mergers and acquisitions, joint ventures, collaborations, partnerships, corporate and government deals, and others. The report also talks about the expansions these prominent players are vying for in the key regions of the market. The report focuses on the detailed analysis of the technological and product developments undertaken by these companies.
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The key companies studied in the report are:
SAP SE, Oracle Corporation, Microsoft Corporation, TIBCO Software Inc., GoodData Corporation, International Business Machines Corporation, MicroStrategy Incorporated, Tableau Software, Inc., SAS Institute Inc., and Qlik Technologies Inc.
Emergen Research has segmented the global business intelligence and analytics market on the basis of process type, data delivery, application, end-use, and region.
- Process Type Outlook (Revenue, USD Billion; 2020–2027)
- Online Transactional Processing (OLTP)
- Online Analytical Processing (OLAP)
- Data Delivery Outlook (Revenue, USD Billion; 2020–2027)
- Traditional channels
- Web portal
- Web app
- File Transfer Protocol (FTP)
- Modern channels
- Cloud hosting
- Social sharing
- Application Outlook (Revenue, USD Billion; 2020–2027)
-
-
- Business management
- Performance management
- Strategic planning
- Process intelligence
- Competitive intelligence
- IT management
- App analytics
- Web analytics
- Security management
- Sales & Marketing
- Customer behavior analysis
- Campaign management
- CRM
- Targeted marketing
- Inventory management
- Human resource
- Talent management
- HR analytics
- Supply chain & Logistics
- Shipping & inventory control
- Supplier & vendor management
- Sports and games analytics
- Business management
- End-use Outlook (Revenue, USD Billion; 2020–2027)
-
- Education
- Healthcare
- Manufacturing
- Telecommunication
- Information Technology
- Retail
- Entertainment
- Government
- Energy & Power
- Financial Services
- Others
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-
- Traditional channels
On the basis of regional analysis, the market is segmented into the following regions: North America, Latin America, Europe, Asia Pacific, and Middle East & Africa. The market is expected to be dominated by North American nations closely followed by European countries. Asia Pacific is expected to show a significant growth owing to recent advancements and rising investments in the R&D sector.
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Target Audience of the Report:
- Leading Companies
- Large, medium-sized, and small enterprises
- Investors
- Value-Added Resellers (VARs)
- Venture capitalists
- Third-party knowledge providers
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