Global anti-pollution hair care products market is anticipated to grow at a CAGR of 6.4% during the forecast period (2024-2031). A major factor supporting the growth of the market is the increasing awareness and concern regarding the detrimental effects of pollution on hair health. As urbanization and industrialization continue to expand worldwide, pollution levels, including air pollution and environmental toxins, are on the rise. Exposure to pollutants can lead to various hair issues such as dryness, dullness, breakage, and scalp irritation.
In October 2023, Procter & Gamble introduced the haircare microsite HairDNA on Lazada, a prominent e-commerce platform in Southeast Asia. This initiative aims to address consumer inquiries through expert advice from leading brands within the haircare industry. Serving as a comprehensive hub, #HairDNA on Lazada offers consumers a centralized platform to explore and transition between haircare routines, while discovering new products from various brands.
In September 2023, Beiersdorf AG inaugurated a state-of-the-art production facility in Leipzig, marking an investment of approximately $324 million. The new plant is designed to adhere to stringent environmental and sustainability standards, integrating automation and extensive digitalization throughout its production processes.
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Market Coverage
- The market number available for – 2023-2031
- Base year- 2023
- Forecast period- 2024-2031
Segment Covered-
- By Product
- By End-User
- By Distribution Channel
Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
Competitive Landscape - Unilever PLC, Procter & Gamble, Colgate Palmolive Co., Kao Corp. Revlon, and others.
Anti-pollution Hair Care Products Market Report Segment
By Product
- Shampoo
- Conditioners
- Oils
- Serums & Masks
By End-User
- Men
- Women
By Distribution Channel
- Hypermarkets & Supermarkets
- Pharmacy & Drug Stores
- Specialty Stores
- Online
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Anti-pollution Hair Care Products Market Report Segment by Region
North America
- United States
- Canada
Europe
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific
- India
- China
- Japan
- South Korea
- Rest of APAC
Rest of the World
- Latin America
- Middle East and Africa
Company Profiles
- Abyssian
- Avon Products Inc.
- BIC Group
- Bombay Shaving Co.
- DE LORENZO
- Gentleman's Brand Co.
- Grow Gorgeous (The Hut.com Ltd.)
- Kao Corp.
- L'Occitane
- L'Oreal S.A.
- Natura & Co Group of Companies
- Philip Martin's
- Revlon Consumer Products Corporation
- Sachajuan Inc
- Shiseido Co.
- The Man Co.
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