The global activewear market is anticipated to grow at a considerable CAGR of 6.5% during the forecast period (2024–2031). The growth of the activewear market, especially post-covid-19, is fueled by rising demand and sales of retail e-commerce globally. For instance, as per Invest India, the Indian e-commerce industry has been on an upward growth trajectory. In FY 2022-23, the Government e-marketplace (GeM) registered its highest ever Gross Merchandise Value of $2,011.0 billion. GeM achieved a cumulative GMV of more than $5,377.0 billion by July 2023 (since inception). Wherein, electronics and apparel made up nearly 70.0% of the e-commerce market, when evaluated against transaction value. Other new upcoming categories within e-commerce include ed-tech, hyperlocal, and food-tech.
Moreover, according to a report from the Ministry of Foreign Affairs and Trade Promotion, Europe, the ecommerce segment of fashion and clothing was expected to grow at a compound annual rate of 10.6% from $481.0 billion in 2017 to over $713.0 billion by 2022. This growth is mostly driven by the expansion of global markets. Currently, China is the leading fashion consumer in terms of revenue, whereas Asia is likely to experience significant development due to greater online access and smartphone usage.
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Market Coverage
- The market number available for – 2023-2031
- Base year- 2023
- Forecast period- 2024-2031
Segment Covered-
- By Product Type
- By Material Type
- By Gender
- By Sales Channel
Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
Competitive Landscape Includes- Nike, Inc., PUMA SE, Adidas America, Inc., Under Armour, Inc., and Lululemon Athletica Inc.
Activewear Market Report Segment
By Product Type
- Tops & T-Shirts
- Sweatpants & Yoga Pants
- Skirts & Skorts
- Tracksuits
- Sweatshirts/Jacket
By Material Type
- Cotton
- Polyester
- Neoprene
- Polypropylene
- Spandex
By Gender
- Male
- Female
- Unisex
By Sales Channel
- Online
- Offline
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Activewear Market Report Segment by Region
North America
- United States
- Canada
Europe
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific
- India
- China
- Japan
- South Korea
- Rest of APAC
Rest of the World
- Latin America
- Middle East and Africa
Company Profiles
- ASICS Ltd.
- com Ltd.
- Calvin Klein, Inc.
- Columbia Sportswear Co.
- Cravatex Brands Limited (FILA & Proline)
- Decathlon Sports India Pvt Ltd.
- Gymshark Ltd.
- H & M Hennes & Mauritz AB.
- India Pvt. Extreme Brands LLP (HRX)
- New Balance Athletics, Inc.
- Patagonia Inc.
- SKECHERS USA, Inc.
- VF Corp.
- Victoria’s Secret & Co.
- WROGN
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