Lucintel's latest market report analyzed that strategy video game provides attractive opportunities in the console, mobile, and computer markets. The strategy video game market is expected to reach $5.1 billion by 2028 with a CAGR of 5.4%. In this market, advertising is the largest segment by product type, whereas mobile is largest by application.
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Based on product type, the strategy video game market is segmented into advertising, in-app purchase, and paid app. The advertising segment accounted for the largest share of the market in 2023 and is expected to register the highest CAGR during the forecast period, due to the increasing usage of in-game advertising as a method of reaching out to specific audiences.
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The Strategy Video Game Market is marked by the presence of several big and small players. Some of the prominent players offering strategy video game include Chucklefish, Games Workshop, Ensemble Studios, Big Huge Games, and Game-Labs.
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