According to a new report published by UnivDatos Markets Insights, the Dry Wipes Market is expected to grow at a CAGR of around 4% from 2022-2028. The analysis has been segmented into Application (Personal Care, Clinical Care, and Household Cleaning); Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, Pharmacies, E-Commerce, and Others); Region/Country.

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The dry wipes market report has been aggregated by collecting informative data on various dynamics such as market drivers, restraints, and opportunities. This innovative report makes use of several analyses to get a closer outlook on the dry wipes market. The dry wipes market report offers a detailed analysis of the latest industry developments and trending factors in the market that are influencing the market growth. Furthermore, this statistical market research repository examines and estimates the dry wipes market at the global and regional levels.

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Market Overview

The global dry wipes market refers to the market for disposable cleaning cloths made of non-woven materials such as cotton, rayon, or polyester. Dry wipes are used for a variety of purposes, including cleaning surfaces, wiping spills, and removing makeup. The market includes various types of dry wipes, including baby wipes, facial wipes, personal hygiene wipes, household cleaning wipes, and industrial wipes. The frequent product launches in the dry wipes market, along with the increasing awareness about the importance of personal care attributes to the growth of the market. For instance, in November 2020, Kub Wipes, an alternative to paper- and chemical-based cloths, launched both cotton dry wipes for skin cleansing and alcohol-based wipes for deep cleaning hands and the home.

Factors such as changing lifestyle preferences, along with the rising awareness about the importance of hygiene attributes to the market growth of dry wipes.

Some of the major players operating in the market include Some of the major players operating in the market include Unicharm Corporation; Kirkland’s Home.; Anhai Headquarters of Hengan Group.; Cotton Babies; Johnson & Johnson Private Limited; Himalaya Wellness Company; Procter & Gamble; The Clorox Company; The Honest Company, Inc.; and Unilever.

COVID-19 Impact

The COVID-19 pandemic has led to a surge in demand for dry wipes as people have become more concerned about hygiene and cleanliness. This has been particularly evident in the healthcare industry, where dry wipes are used extensively for disinfection and cleaning purposes. Furthermore, The pandemic has led to changes in consumer behavior, with more people opting for disposable products like dry wipes over reusable products to minimize the risk of infection. This trend is expected to continue even after the pandemic subsides, which could further drive growth in the dry wipes market.

·       Based on the application, the market has been categorized into personal care, clinical care, and household cleaning. Among them, the clinical care category is to grow at a considerable rate during the forecast period. Some of the key factors driving growth in the clinical care dry wipes market include increasing demand for infection prevention and control measures, raising awareness of the importance of hand hygiene, and the need for effective and efficient cleaning and disinfection in clinical settings.

·       Based on the distribution channel, the market has been categorized into supermarkets & hypermarkets, convenience stores, pharmacies, e-commerce, and others. Among them, the supermarkets & hypermarkets segment held a significant share in 2021. Supermarkets and hypermarkets offer a wide range of dry wipes from different brands at varying price points, making it easy for consumers to compare and choose the best product for their needs. A large share of supermarkets and hypermarkets in the dry wipes market can be attributed to their wide reach, diverse product range, private label brands, marketing and promotion, and convenience. 

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Dry Wipes Market Geographical Segmentation Includes:

·       North America (United States, Canada, and Rest of North America)

·       Europe (Germany, United Kingdom, Spain, Italy, France, and the Rest of Europe)

·       Asia-Pacific (China, Japan, India, and the Rest of Asia-Pacific)

·       Rest of the World

Asia-Pacific is anticipated to grow at the fastest rate during the forecast period. the Asia Pacific region was experiencing significant growth in the dry wipes market. One of the main drivers of growth in the Asia Pacific dry wipes market is increasing awareness and demand for hygiene and cleanliness. The COVID-19 pandemic has heightened concerns about personal and public hygiene, leading to a surge in demand for disinfecting wipes and other cleaning products. Additionally, the growing middle-class population, along with the increasing disposable income of people in countries such as China and India are also fueling the demand for dry wipes. As more people in the region become able to afford these products, the market is expected to continue to grow.

The major players targeting the market include

·       Unicharm Corporation

·       Kirkland’s Home

·       Anhai Headquarters of Hengan Group.

·       Cotton Babies

·       Johnson & Johnson Private Limited

·       Himalaya Wellness Company

·       Procter & Gamble

·       The Clorox Company

·       The Honest Company, Inc.

·       Unilever

Competitive Landscape

The degree of competition among prominent global companies has been elaborated by analyzing several leading key players operating worldwide. The specialist team of research analysts sheds light on various traits such as global market competition, market share, most recent industry advancements, innovative product launches, partnerships, mergers, or acquisitions by leading companies in the dry wipes market. The major players have been analyzed by using research methodologies for getting insight views on global competition.

Key questions resolved through this analytical market research report include:

• What are the latest trends, new patterns, and technological advancements in the dry wipes market?

• Which factors are influencing the dry wipes market over the forecast period?

• What are the global challenges, threats, and risks in the dry wipes market?

• Which factors are propelling and restraining the dry wipes market?

• What are the demanding global regions of the dry wipes market?

• What will be the global market size in the upcoming years?

• What are the crucial market acquisition strategies and policies applied by global companies?

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